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with executive partners, stakeholders, and clients. After that, show them your words, compare, and see if they agree. Choose 3 words that you'd use to describe yourself. You can visit https://www.danbutler.co.uk/ if you need to get a signage. that could potentially compromise your internal moral compass or professional For Character words include honest, reliable, sincere and trustworthy. Think about why you are choosing these words and how they relate to your brands values. We have it front and center. What I mean by this is what people uniquely think of when they think of you. Fatma Repha From Thrifty Phat. For the past 15+ years, I have been at the forefront of digital evolution and transformation as an intrepid business strategist, thought leader, and functional operator, and called on to develop solutions and technologies that have enabled stronger customer engagement, retention, and loyalty.. To help you understand this concept, keep educating yourself on how it ties in with your professional goals. Amanda Todorovich from Cleveland Clinic shared: " [We have] three words: Useful, helpful, and relevant. Its what ensures your results are that much, You know plenty of brand evangelists. to craft your professional image without coming across as arrogant or desperate. When expanded it provides a list of search options that will switch the search inputs to match the current selection. One of the most common ones weve seen is an overly aggressive or desperate call to action when speaking to potential clients or employers. Wendi Weiner is anattorneyand award-winning writer who has been featured in over 75 major media outlets(including CNN, HuffPost, Money, Fast Company, Entrepreneur, and Business Insider) as a top authority in personal branding, social storytelling, career strategy, and the job search process. These examples can be used as templates for inspiration when making your own personal brand statement. Patagonia. Consider how you have had to come up with Plan In my coaching, workshops and key note speeches I seek to make an impact. Your email address will not be published. Thats why you get a summary and an entire about section on LinkedIn to. Consider these brand words that describe your expertise. If not, it's . Think about the ways you excel in being collaborative in your work environment If you find you are someone who gets things done and makes things happen your one word points to Drive. They dont drone on and on, instead, they get right to the point and let the details get sorted out later. In case you want some personal brand statement examples to help guide you, there is a handful below. What was somewhat surprising was the responses fit into three overarching categories; Expertise, Character and Drive. Having this figured out will earn you more time to discuss the nitty-gritty in a lengthier discussion. Whats most important to me is that my clients gain insights and walk away with an aha moment, something they learned that makes an impact in their professional lives. function load(e){var t=document.getElementsByTagName("head")[0],n=document.createElement("link");return n.type="text/css",n.rel="stylesheet",n.href=e,t.appendChild(n),n}load('//unpkg.com/cta.css@2.0.2'); Everybody tells you that you have to have an effective 30-second elevator pitch.. Of these personal branding statement examples, hers stands out with its creativity and use of storytelling. in those situations? Highlight something that demonstrates your unique, and likable qualities. Every piece of content is considered with these three words before it is published; that's the sniff test. 500 satisfied clients so far., I turn businesses around by finding scalable growth strategies they can implement today., I organize and focus nonprofit operations around their true mission so they can have maximum impact.. This may seem a little bit too simple, but when you are trying to find some quality or skill that only you and a few other people have it really helps a lot. Troy Sandidge takes personal branding to another level by actually trademarking his own brand alias The Strategy Hacker! Youll see most professionals on LinkedIn describing themselves with personal brand adjectives, but thats not really the best way to convey your brand. You dont want to come across as inauthentic or self-serving, so use them sparingly. Odds are, you probably are one yourself. Or will you Think about these brand words that describe your expertise:A small number of people can use their achievements to fuel their personal brands in a tasteful way. Even after youve decided on a statement, it is a good idea to check with a friend to make sure that your idea of yourself matches what others think of you. Picture Credits: Nike. You can plaster self-praise all over your portfolio website, your resume, and your LinkedIn profile, but it runs the risk of appearing tacky at bestor disingenuous and self-serving, at worst. Positive 4 . If you continue to use this site we will assume that you are happy with it. After all, recruiters are pressed for time. and true to yourself so that your personal brand is the real you. In order to be effective, it needs to stay current. Dial-in your brief personal brand statement that you want to present so you can recite it on autopilot. Use these on all of your online profiles, including your LinkedIn, resume, and portfolio. 4. This shows that youre focused on taking action instead of just talking about it. Use those personal brand words to start crafting your own brand. Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover how to connect with your ideal audience, your overall messaging, tone of voice, and . They can be used to describe an individuals personality, work ethic, skills, and more. Which words best describe what your brand must convey? And once you have a standout personal brand statement, youll also want to deliver authentic and engaging content to your audiences on social media. To learn more about DocStation, visit https://docstation.co/features/medication-therapy-management. Have a personal website, or at the very least use social networking sites like Facebook, Twitter, LinkedIn, etc to reach potential employers and use your professional statement. In the end, its not the exercise of boiling this down to ONE word, its about gaining clarity around your point of differentiation; who you are, what you stand for and where you add value. Frankly, it can make all the difference in short-term job searches as well. Madalyn Sklar shows the value of specificity infused with individuality in a personal branding statement. They think marketing their personal brand is all about putting themselves out there when the best do it with more tact. Check out these personal branding examples to see how other people pull this off successfully! This resource gives you 175 of the most impactful marketing words (good and bad), organized into ten categories for easy reading. Personal Brands: It's not just about products or services anymore you can build your own personas through social media and hence boost your brand. Make 2 lists. Social Media Amplification (The Modern Guide to Drive ROI), How to Create the Most Influential Brand Evangelists. Instead, use these personal branding statement examples as an idea-generator if you need help formatting your statement or organizing everything. Use personal brand adjectives sparingly and in conjunction with verbs to craft your professional image without coming across as arrogant or desperate. Being collaborative is not just about being a team player. Jot down your favorites and then narrow them down to your top 3-5. individual can include a focus on being creative in tackling new projects, considering Think about these brand words that describe your expertise: Consider these words to describe your personality or character: Choose something to describe your motivation or drive, too: If youre careful, you can use these words to highlight your achievements or community roles, too. What words come to mind when you think of a stylish person? This helps you discover your target audience, your visual aesthetic and create guidelines around your brand. I posed a similar question on LinkedIn; What ONE word do you want people to think of when they think of you? Feeling inspired by those personal brand statement examples? Motivated 3 . Also, make sure to limit yourself to only one sentence for your personal branding statement. This is especially helpful for recent graduates who need a professional edge in lieu of years of experience., With that in mind, consider describing yourself with words that correlate to these four aspects to. While you wont have that challenge, you should be inspired by his precision. Motivated 3. Put Your Personal Brand Into Practice For example:I help high net-worth entrepreneurs strategically invest so they can spend more time doing what they love and less time worrying about their money. Plus, these qualities are always attractive in a professional setting. Successful companies today see the value of investing in employees personal brands and are using tools to help their teams develop those skills. Does Your Brand Need Them. They are the words that you want people to associate with you and your brand. The following 6 steps will help increase your self-awareness, define the competencies you need, and strengthen your personal leadership brand. People skim online, even when looking at LinkedIn profiles. Bethany, great article! 1) Your brand is how others perceive you. In most cases you will find consistency from your feedback providers. At the core of his personal brand is a beautiful portfolio website, made in Webflow. Cheers, and thanks! Sage Alliance, a Leadership Performance Company, provides coaching, team-building and assessments, workshops and speaking on topics including; leadership development, empowering teams, communications, lasting impressions, personal branding and building a coaching culture for executives and high-potentials for both team and individual leaders. You see, this query is a great way to define your brand. It communicates the value you offer. A lot of powerful words for your profiles come in the form of adjectives that we use to describe ourselves. Should you use personal brand adjectives? To do this, ensure you seek feedback from family, friends, colleagues, mentors, customers and anyone who will give you honest feedback. It sums up your experience, your skills, and your passion so that people can easily understand who you are and what you offer. That's a very interesting way to use it! We recommend including it in a prominent position to lead off your profile information. They correspond to the four Keirsey temperaments. The reason for this question and subsequent follow-up is to learn how a client sees himself or herself. Exclusive, stylish, and exquisite (expensive). Now, I teach the world how to value themselves and communicate their value to others through open platforms like YouTube, Facebook and Twitter.. Brand adjectives are the words you choose to describe your brand's visual identity. I am straightforward and reliable, and I support others with compassion. Debbie Levitt uses a reference point that a lot of people would immediately understand Disneys Mary Poppins to tell the story of what she does and how she does it. Since you are adaptable and versatile in any environment, being meticulous shows a flair for paying attention to detail and using critical thinking skills in analyzing complex technical issues while also jumping in with creativity when the situation calls for it. Personal Branding is the process of establishing yourself as a thought leader in your industry. Id love to hear what your brand adjectives are! The hype around their products and services is unreal because they invoke certain emotions in the customers with their creativity and passion. If you are one of them, you'd better figure it out. . Im a Growth Marketing Strategist, aka The Strategy Hacker, who empowers brands to achieve next-level success, maximize revenue, elevate brand authority, establish powerful communities, and skyrocket business growth through cutting-edge marketing strategies and results-driven social media solutions.. People often confuse products with things like logos, slogans, or other visible marks, which are marketing tools that helps to promote goods and services. I was amazed by the responses. About Me: I was awarded the title Top Graduating HR Student at my college for my leadership and passion for the field. Use personal brand adjectives sparingly and in. If my brand was a person, they would be described as __________, __________, and _______. Having that alter-ego, almost like a superhero, is a great example of how to establish expertise while showing off his creative and entrepreneurial skills. It can be hard to know where to start with your personal brand. Save my name, email, and website in this browser for the next time I comment. Our next featured user is the Builder of Things and Communities, who is pictured below. And your brand is what attracts your fans to you. these 5 words describe you both professionally and personally. The statement of your brand should be something that others can remember easily since you need to be able to use it whenever a networking opportunity arises (baseball game, elevator, social function, etc). A personal brand statement is a 1-2 sentence that sums up your brand. something instead of just talking about it. First, understand that the words you use are just a means to convey powerful ideas. Aaron Ward. We've seen thousands of resumes and CVs that say people are "motivated team players." Those are great things to be, yet too many people write the exact same words. One of the effective ways in defining your brand identity is to describe your brand voice in three words. Sometimes it takes longer than expected to discover the right fit. You can use self-praise on your portfolio website, resume, and LinkedIn profile, but it might look tacky or insincere. Words in this category stress movement, taking things from one point to another point. 7. describe yourself both professionally and personally. Instead, this means this is not the singular focus of how you want to be known. And having a personal brand statement makes it easy for anyone employers, customers, clients, or contacts to identify if they want to work with you or listen to what you have to say. 19 of the best personal brand examples in 2023. When people interact with my content, products, and services, I want them to feel ______. is a [3 qualities/traits people use to describe you] {identity/profession] who is dedicated to helping . These three words are essentially your personal brand and should be a way to define your personality along with your professionalism. Elizabeth has developed a highly engaged audience on LinkedIn by offering job search advice and sharing more from her personal life. Sharing this info is very impactful!! Put it All Together. As a solopreneur and owner of, career; life lessons; performance; personal growth. Words like curious, driven, optimistic, passionate, intelligible, open-minded, creative, determined, self-reliant, humble, and focused may come to mind. personal situation. But beware of using titles and personal branding words that are too over-the-top itll just leave you with nothing. You dont necessarily need a personal brand logo to stick in peoples memories, but it definitely helpsand its really part of a wider effort to Job seekers who dont think personal branding is worth their time are going to be sorely disappointed waiting for their phones to ring. personal brand is one of your most important assets. Hard-working 2 . Activity 1.1 Write four words to describe your ideal self-concept (personal brand). Brevity begets precision. If youre interested in a great way to endear your brand to your prospective and current customers, get in touch with these screen printers. Your personal brand is how you promote yourself. First it is important to understand that you want to convey powerful ideasthe words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. These are some of the best personal brand statement examples on social media today. What is your ONE word? Once again its an example of what not to say about yourself. Denise lives and breathes her brand which, clearly shows throughout her online presence. Every great brand has a story, from Converse Shoes to Marilyn Monroe to cartoonist Hugh MacLeod. Its important to have a professional philosophy and solid professional track record. Define who you are. Cultivated well, your personal brand will signal to employers whether or not you'll be the right fit for an open role. Since the purpose of a personal brand statement is to briefly list your primary skills, it is necessary to target the industry where those skills are most useful. Its the essence of who you are, distilled to just a few words. They can 1. When you meet somebody for the first time, you dont want to drone on and on without them showing interest. This helps you figure out who you are, what you stand for and where you add value. I wonder if you see that pattern, too. the time to achieve a clients goals or needs? While it may seem limiting to describe yourself in 5 words, BrandYourself Blog | ORM and Personal Branding. (These three words, like The Beatles, are most effective when united.) Hi Shelly, interesting in that of all the major words in the three categories you describe, I see four. Personal branding is important, but not that many people can tell you how to express that in one or two sentences. footprint or even at an interview to a prospective new employer. UGC Creators: What Are They? You have to read and readjust to get an idea of their experience and brand statement. After I spent hundreds of hours networking on my LinkedIn, I was sourced by a Google recruiter and now sit on their staffing team. Looking at Target as an example most of us are familiar with, it . Consider these brand words that describe your expertise. Consider your qualities. Decide which characteristics of you align with the organization and job role perfectly. Youll notice there is a diverse set of words in this category but they all point to what people can count on when they work with this individual, their expertise. Elizabeth Morgans personal branding statement speaks to her passion for HR and the time that she put into developing relationships on LinkedIn. Your Expertise Your Personal Brand. Additionally, think about how you react during tough times and if you are the type who can be trusted by executive partners to proactively build cohesiveness within the infrastructure and lead teams to become stronger and more resilient. Since there are still many people who are unaware of the need to create a personal brand regardless of the industry, then having a great one may just be the edge needed to win out over the competition. A la mode means "in style" or "trendy". And this process does not have to be overwhelming! This is especially helpful for recent graduates who need a professional edge in lieu of years of experience.. I do always seek to create, sustain and be in harmony. Press Esc to cancel. How did you come up with this methodology? I transform accomplished women from unknown to unforgettable with a strategic, trustworthy personal brand.. People expect this, and you shouldnt shy away from having these influence your brand statement. No matter your career path, you want to be able to do the same. here are some suggestions of words that I highly recommend leveraging. Activity 1.2 What factors affect your attitude toward educational success? It is tempting to exaggerate your abilities, but this is not the place to do that. This post can make an impact on many people! being able to jive with different personalities across all functions of the Avoid using too many personal branding words or phrases. Your personal brand should highlight your strengths, establish a reputation, build trust, and communicate the unique attributes that you bring to your current (or desired) industry. These are some of the best personal brand statement examples on social media today. Make sure to keep it consistent across platforms, however, because using the same sentence every time will help others remember it and associate it with you. I fly in, find the true problems, improve everything I can, make the magic happen, sing a few songs, and fly away to the next project or I can stick around! Some rules: Each cannot exceed 3 words. Choosing the Perfect Personal Brand Words, A company in the Financial Services or Banking industry, Who currently have job openings for marketing help, That has only been in this role for less than 1 year. The goal here is to find one or two things that separate you from your competition and make you unique. Thanks to people like you and J for being willing to share your incredible insights. co-worker or a difficult client and how you have handled it professionally. Contact us and let's discuss your ideas! Your Personal Success Profile seems very interesting and something I would ask that you expend upon if have time. Here are some other personal brand statement examples that are more oriented around driving an action: As you can see, these personal brand statement examples are all about the value that they can provide others. Mix and match them to create a professional persona that accurately reflects who you are. After listing the three words, give a brief . The Importance of Branding Words. Goals. Your answers to these questions (and the ones below) will be the steering wheel that drives your personal branding campaign. Are you clear on your brands mission, vision, and values? You should be respectful of their time and yours. Follow these steps to prepare for when employers say 'Describe yourself in three words': 1. Its a key weapon in your arsenal because it provides a quick, top-level understanding of what you stand for without making others read a whole bio. Think about these brand words that describe your expertise:A small number of people can use their achievements to fuel their personal brands in a tasteful way. They see you as organized. The characteristics of a resourceful I never imagined how this question would resonate with people. Additional words include versatile, resourceful and adaptable. as part of the process is the following question: Give me 5 words to This is particularly helpful for recent grads who may not have much work experience. He was thrilled! An awesome personal brand statement example jumps right out at you. While some might think this feels too forward, the best examples of personal brand statements do this well. But I believe it is better to wait for the right person than having to do it all over again. The "Character" category contains both the process reliability attributes of scheduled Guardians while the people-focused ones relate to friendly Idealists. And I inspire them to take action and Just Do It. I achieve this by developing strategies that work. The big picture of the business, the intricate details of the solution at hand, and key stepping stones of the process are collective aspects of the work you do. Ensure that the words you choose are genuine and reflect yourself accurately. It explains what you do (value), for whom do you do your work (target audience), and how do you do it (unique selling proposition). This will make you more effective than if you simply called yourself results-oriented or something else that is canned. Ive run an Emmy award winning motion design/brand consultancy for over 23 years. 8. Sadly, some people don't know who they are. However, a personal brand statement is just fluff unless you align your actions with it. This can help you guide your answer to one that is relevant to the job while still being true to yourself. 10 Bold Personal Brand Statement Examples. VA. These are all admirable qualities to have, so take pride in the 3 words you choose. A personal brand statement will not help you much if you are not telling people what it is. Now, I want you to find 3 words that describe your business. Before I start any design project, I always send an in-depth questionnaire to my client. This ONE word helps to define YOU! Your story is your brand. Some examples include: "I help individuals reassess their life choices to discover their true paths to success.". Your statement is a distinctive part of your personal brand that is unique to you. Small confession: I spent almost a YEAR trying to get a job with a history degree as a recent graduate. 1. Relaxed.". Hi Shelley, Thank you for sharing these wonderful insights. LeadFuze gives you all the data you need to find ideal leads, including full contact information. I consider myself to be driven because I'm always working toward a new goal and refuse to give up if met with any obstacles. In life (as distinct from branding), the three most used and most powerful words are, "I love you." Together, they are definitive. The. Diego Granados doesnt just say he works well with different teams with his personal branding statement example he also explains why. Being resourceful requires applying good critical Most professionals on LinkedIn use adjectives to describe themselves, but this is not the best way to communicate your brand. This represents your point of differentiation. Feel free to share them in the comments, email, or Instagram DM! Personal branding is a marketing strategy focused on your most important product: you. Ask them to do the same activity, giving you three descriptive adjectives based on the personal brand they feel describes your freelance business. Once you have agreed on your brand personality keywords, select supporting words for the main brand personality words. to creating an everlasting impression for your digital Those are the personality traits your brand needs to fully represent from here on out in all of its visual and verbal communications. Developing a personal brand requires figuring out who you really are (your skills, values, passions, and personality), who you want to serve (your target market or audience), and how you differ from the competition (your unique . 1. Your post has given me clarity to define my personal brand statement. dishonest. A lot of companies value having employees that will act as brand advocates and will choose applicants with stronger networks and online presence because of that. Once you understand how you want to be perceived, you can proactively explain your brand to others, with body language, gestures, personality, etc. Thats not bad. 3 words to describe your personal brandhow to pronounce conversation May 21, 2021 / in marilyn monroe real name / by When asking this interview question, interviewers wantand expecta short list of adjectives that describe you and demonstrate how you are the right candidate for the job.As already stated, have a list of 10 words at the ready. Thanks! Other people tend to struggle coming up with just ONE word. Dont stress out over finding a single perfect word or phrase to describe you. Its straightforward and shows the kind of approach and value she would provide her clients.